View Digital Media, LLC

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VIEW Digital Media, LLC has an award-winning and creative support staff committed to designing, developing and implementing your targeted messaging campaign. From the moment VIEW-Mercial’s, Video Business Cards, and Training Modules are developed and implemented for your target audience(s); the VIEW Digital Media, LLC team delivers immediate data reflecting the impact of your targeted messaging campaign, a direct avenue to your return on investment.

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"Green Screen" or Chroma Key Technology

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VIEW Digital Media, LLC utilizes "Green Screen" or Chroma Key Technology by placing a green background behind the subject and digitally replacing with other images or video.

Chroma key is a technique for mixing two images or frames together, in which a color from one image is removed (or made transparent), revealing another image behind it. This technique is also referred to as color keying, colour-separation overlay, green screen, and blue screen.

It is commonly used for weather forecast broadcasts, wherein the presenter appears to be standing in front of a large map, but in the studio it is actually a large blue or green background. The meteorologist stands in front of a blue screen, and then different weather maps are added on those parts in the image where the color is blue. If the meteorologist himself wears blue clothes, his clothes will become replaced with the background video. This also works for green screens, since blue and green are considered the colors least like skin tone.

Chroma Key Technology provides VIEW Digital Media, LLC the ability to place individuals literally walking across a web page, superimposing them over the information of the page.